JOURNEYSTRENGTH WAS CREATED BY RACHAEL ADAMS ON HER JOURNEY TO BECOMING AN OLYMPIC MEDALIST TO INSPIRE, ENCOURAGE, AND REMIND YOUNG GIRLS WITH DREAMS, WOMEN WITH GOALS, AND ALL THAT ARE ON THEIR JOURNEY TO TURN THEIR CANTS INTO CANS, CHOOSE COURAGE OVER FEAR, AND TO HELP THEM REALIZE HOW STRONG, CAPABLE, AND ENOUGH THEY ARE BY CREATING AND SHARING WORDS AND PRODUCT THAT THEY CAN TAKE WITH THEM ON THEIR JOURNEY.